How Twitter Talked About the Olympics [INFOGRAPHIC]

How Twitter Talked About the Olympics [INFOGRAPHIC]

Forget London. Much of the 2012 Summer Olympics action is happening on Twitter. Athletes have used the social network to share photos and status updates that take their followers inside the Games. Fans have used it to revel in Olympic drama and — in the U.S. — tweet result spoilers for viewers stuck waiting for NBC’s tape-delayed primetime coverage.

How did all the Twitter chatter stack up over the event’s first 10 days? Mass Relevance, Twitter’s official social curation and integration partner, tracked the tweets to produce the infographic below, which shows just that.

Through 10 days, there were more than 28.4 million Olympic-themed tweets, according to Mass Relevance, and users…
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More About: Sports, Twitter, infographics, olympics


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